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Balance is a converged Digital and Mobile Financial Services Platform that is designed to enable seamless transactions. Is a modular cloud-native platform that enables clients to deliver unique features at scale with reduced CAPEX and development time. Our focus is on emerging market segments be they in mature or developing economies. The platform is designed as both a consumer facing solutions or can be delivered on a white label, cloud native, Software as a Service (SaaS) basis (Mobility as a Service).
Balance empowers merchants, financial institutions & bulk payment processors alike to dramatically expand their reach and market share without incurring the traditional costs associated with expanding through physical premises. The platform enables entities to reach new market segments with minimal CAPEX. Balance can be taken as a complete solution and branded per entity or on a feature by feature basis to supplement any existing mobile offering. Integration to existing ore platforms is low touch and seamlessly supports high transaction throughput with real-time agility.
Balance enables banks to profit from helping to serve a market they may otherwise ignore. Our unique value proposition can turn mobile banking into a cost saving and revenue generating channel (increase loyalty, target marketing to cross-sell core banking services)
In addition to providing convenience for a bank’s existing customers, our Platform provides a way to serve a vast swathe of customers who are otherwise geographically out of reach. Generally speaking, the low-income segment cannot be profitably served using the traditional banking model, in which bricks-and-mortar branches are the primary point of contact between customers and the financial institution. This is because it is rarely cost efficient to build and operate bricks-and-mortar branches in rural and lower income areas. The fees the bank would have to charge their clients, relative to the size of those clients’ transactions and/or deposits, to cover the branch’s costs would exceed customers’ willingness to pay.
In contrast, mobility services allow users to cash in and cash out at a network of independent agents, leveraging existing infrastructure to serve customers cost effectively.
